Welcome to Practical Sponsorship Ideas
PSI 002 : Athlete Sponsorship With Vickie Saunders

PSI 002 : Athlete Sponsorship with Vickie Saunders

In episode 2 of the Practical Sponsorship Ideas Podcast, we chat with Vickie Saunders from The Sponsorship Consultants. Vickie is the go to expert when it comes to athlete sponsorship.

You don’t have to be a professional athlete to learn a lot from what Vickie has to say. The information she shares with us is valuable to all sorts of sponsorship seekers.

During this episode we cover topics including:

  1. Do I need to be an elite athlete to be sponsored
  2. What are the benefits of being sponsored
  3. What are the benefits of sponsoring an athlete
  4. Do I need a big audience or following
  5. How important is my “brand”
  6. How do I go about finding sponsors with the right fit
  7. What are the 5 top tips for athletes seeking sponsorship
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PSI 001 : Great Ways To Put Together An Effective And Professional Sponsorship Proposal With Abby Clemence

PSI 001 : Great ways to put together an effective and professional sponsorship proposal with Abby Clemence

In this first episode of the Practical Sponsorship Ideas Podcast, we chat with Abby Clemence about great ways to put together an effective and professional sponsorship proposal.

During this episode we cover:

  1. The key elements of a sponsorship proposal
  2. How to research a potential sponsor
  3. How to contact a potential sponsor
  4. What sections to include in an effective and professional sponsorship proposal
  5. Getting your sponsorship proposal read by a marketing manager
  6. How to articulate value and benefits to the sponsor in your proposal
  7. Sponsorship is a business opportunity
  8. Ways to cost your sponsorship proposal
  9. Thoughts on sponsorship levels
  10. Performing a communications stock-take
  11. Top mistakes sponsorship seekers make and how to avoid them
  12. Helping sponsors leverage your opportunity
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